The new managed functions will let enterprises apply LLM reasoning to structured and unstructured data directly in SQL, eliminating prompt tuning and external tools. Google has boosted its BigQuery ...

Google's new product changes add another valuable business intelligence integration in the marketplace. The best business solutions are like Jenga pieces — you need the right pieces to hold the stack ...

In a bid to make the lives of enterprise data engineers and data scientists easier and developers easier, Google Cloud today announced the release of six new artificial intelligence agent tools. The ...

Editor's note: The author, Pierre DeBois, will be speaking at next month's CMSWire Connect conference in Austin, Texas, on the subject of migrating from Universal Analytics to Google Analytics 4.

Google on Thursday announced a slew of new features for Google BigQuery, its service for quickly analyzing large amounts of data, to let analytic teams deliver what organizations really need: ...